Archive for December, 2007

Pulling Christmas Traffic Cost Effectively

Monday, December 3rd, 2007

Browsing Shoemoneys website the other day, I came across a post by Ian Fernando that I thought would really add value to anyone undertaking a PPC campaign for christmas. Whether driving traffic to a FeedFront, a PPC minisite, or full blown ecom site, this article is worth a read.

I don’t go for the usual spin, instead preferring the nuts and bolts approach that I can verify for myself. Here’s the main traffic sources discussed - and remember, after about a week of work, he’s driving around 2K visitors per day, not a bad effort AT ALL. He’s spending money on Adwords, using Craigslist Classifieds and Social Media Networks.

He’s also explained in comprehensive detail what his approach is
. You can find the article on Shoemoneys blog here

Link Building Strategies (SEO)

Monday, December 3rd, 2007

While browsing Digitalpoint the other day, I came across a post touted as 100+ untapped link building strategies. Naturally the first thing that came to mind was - oh yeah, more spam, or at least the usual link bait.

Nonetheless i decided to contact the poster and asked for more details. I was surprised at the coverage of the post, and I must admit to finding the odd gem. The list is definitely worth a look if you’re into link building.

Heres the link: 100+ Link Building Strategies


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